Try These Successful Marketing In Social Media Ideas!

You have probably heard that you can market your products and services through social media, but you probably don’t know how to go about doing so. It’s possible that you’re more comfortable with older methods of marketing. The good news: advertising via social media is very similar to previous techniques that you know about. The tactics are a lot more fun to implement, too. Read on for some tips on using social media appropriately to market your business.

Don’t just post the same tweets over and over if you advertise your business on Twitter. Vary your content to help create excitement and interest. Send out Tweets that contain suggestions and tips that relate to your products and the issues they aim to resolve for your customers. People following your tweets need something of substance to latch onto. Pure promotion will come across as spam. So remember to go with a blending approach for the best results.

Regularly produce blog entries. Visitors will return often if you keep it interesting with new content. This is how magazines and newspapers get subscriptions. So it is crucial that you have content that encourages visitors to return to your site.

You must respond quickly to you Twitter followers, especially when they mention your business. If someone asks a question about your business or offers feedback, you should always respond quickly and respectfully. This strengthens the bond between your brand and your followers. This will also help you to create a real identity, rather than just appear to be a screen name that sits behind a business.

Be careful if you decide you want to look into hiring a marketing company for social media. A number of these companies are scams that prey on business owners who have no experience with Internet marketing. These companies use proxy servers and registration bots to create thousands of accounts on Twitter, YouTube and Facebook. Criminals have found ways to defraud marketing customers while making it look as though they are doing a good job.

To entice targeted visitors to looking at your site, try using YouTube for social media marketing. YouTube works great to attract new people to your website, because your posted videos have already provided them with a preview of what you have to offer. If your visitors already know something about your product line before browsing your website, they’re more likely to buy something.

Add a button that shares your blog posts on Facebook to each of your blog entries. This will allow your blog’s readers to share the post with others. This will increase the number of readers who visit your blog, which means more visitors who will be interested in what you have to offer.

Put social media widgets on your site. If you really want to stock up on followers, make sure that you’re placing the proper widgets on your site. A widget on your site lets your readers re-tweet your content and vote on it’s quality. You won’t need to rely on anonymous reviews on non-connected websites.

Social Media Fans

Think about creating a guest blog on your site where you let a popular niche blogger come in and write. Consider doing something similar on another site. This can easily generate more traffic for bother you and the guest blogger. Anytime you agree to be a guest blogger on someone’s blog, ask that they put a link to your site in their blog roll or in the post. Always, be willing to reciprocate for your own guest bloggers. The followers of the blog will most likely check out your site as well in the process.

Use incentives to encourage people to follow you through social media. Add in something that no one else is offering to get people to want to like your page. For example, do a contest for your social media fans. If this doesn’t appeal to you, offer an exclusive item or savings for your social media fans instead. You can also make announcements only on your social media sites.

Successfully utilizing social media takes time and does not happen overnight. It is extremely unlikely that you will have thousands of followers on your first days. It has happened, but it is very unlikely that you will go to a viral state the instant you create your site. Provide good content, frequently update your page and interact with your visitors and in good time you will gain a substantial following.

Decide if you want a relationship with the consumers. If increasing sales is your sole motivation, stick to the basics when using social media as a marketing method. To establish rapport with your target market, you should take the initiative to make the first move. Your customers will lead you from there.

An important thing to remember when it comes to social media marketing is to stay active. This is because the sites are social in nature. The interactions and regular activity keep your audience interested. New and interesting additions to your social media sites will keep people interested and increase your chances of success.

If a customer or potential customer asks you something or comments on your social media site, it’s important to promptly answer them. It’s easy to just skim over some kind of message or comment, so seek out these comments every time you log in.

All social medial profiles should have buttons included, along with RSS feeds of any updates you would like people to see. It has to appear on the company blog, website, email signature and all communications that you make online. Try to add your links to other profiles as well to encourage multiple sources of traffic for your site.

Avoid making every one of your posts a product push if you want to attract new followers. Include testimonials, relevant articles and links to content your followers will find useful. There are a variety of other posting types, such as contests, pictures and even asking trivia questions. Do whatever you can to engage your followers. Go for product engagement instead of product placement. Aim to create an association between your brand and your customers’ lifestyles and identities, rather than their wallets.

Always respond to questions and comments on your social media pages. Log in to these sites at least twice a day, and check your notifications and inbox. You may also want to get notifications of any new comments or messages by email. Be careful of responses you post on social media because they can be viewed publicly.

Before you begin social media marketing, research the different options for advertising available on the social networking sites. You have to remember that no two social sites are the same. Learn a little bit about the differences between them. One site may work better for you than others and may need more of your time.

You can use the Twitter API to automatically tweet certain messages at a given time of day or in reaction to an event, such as a blogger posting something. You could also post links to influential, interesting bloggers’ content. The exposure will be appreciated, and your followers can enjoy all of the great content that you give them.

Consider the benefits of giveaway promotions through social media. By hosting a giveaway you will gain many new followers. Decide on what you are going to give away, then visit the popular freebie sites and post the link to where readers can get their freebie.

When you place advertising on your social media pages, pay attention to the location of the ads on the page. When your ads are in bad places, then it makes it hard for you to get any attention from people, which can hurt your possibility of customers or followers.

One of the best ways to bring positive attention to your business is by holding a contest that offers appealing rewards through the various social media websites. Facebook and Twitter are two great websites that you can utilize for this purpose. Such announcements are often spread very quickly on such media outlets. If you want to garner the most interest, make the contest creative and fun. It must, of course, be product related. For example, you could host a competition and invite users to design a new logo or slogan for your next product line.

Read about social networking. Maybe you have a Facebook page already, but bear in mind that professional uses differ from personal ones. It is possible to locate a multitude of helpful articles online if you have trouble.

Social media can be a great platform for conducting market research for upcoming products or collecting customer feedback for products you’ve already launched. Most of your clientele are likely to relish the chance to give you a piece of their mind, both positive and negative. This is a free and easy way to find out what your followers really want from your products.

Research has shown that people are more likely to see your social media content during business hours throughout the workweek. You can employ tools that will assist in providing automatic updates to your various social media sites, posted at a designated time, that way you can create new posts as time permits.

There are many free or low-cost analytical services that can offer useful insight into managing your company’s Twitter account. These services vary in what they have to offer but most will automatically follow back any person who follows you and un-follow people who don’t follow you back within a selected time period. These add-ons can assist you in managing large follower lists and suggest people who might be receptive to your message.

Social media is an effective way to expand your exposure online. In addition, a business can benefit when users of social media post reviews on products all over the net, or they post other information that is related to the business. Special offers will encourage your audience to interact with you and share your content.

Post a freebie or other exciting incentive on every page of your social media marketing accounts. Many people like getting something for free and will give you their information or follow your social sites if they think they will win. Share the information on the winner to gain credibility.

Always proofread any content before submitting it to a Facebook page or as a tweet for Twitter. This content represents the face of your business, so it must be professionally stated. Using abbreviations is sometimes appropriate, especially on Twitter, but be careful. Try really hard to make sure your content looks good.

Word headlines so that they are sure to draw in readers. Many times, on social media sites, the headline is all people see when you post. Your headline should arouse the reader’s curiosity so that people will feel compelled to click on your post and find out what you have to say. A good headline can be the difference between getting noticed and being ignored.

Hold regular Facebook contests and promotions. Prospective buyers and customers find pleasure in being given a chance to win something. Organizing contests is a good way to get your audience excited about your products. Contests are also good ways to get the word out about a new product.

Social Media

Host a contest or giveaway on your Facebook page that people can participate in online or in person. To the winners you can give away the products produced by your company. This gives back to your followers, while marketing your company at the same time.

If you learn to market using social media, you will learn it is almost all the same. By implementing these hints and tips into your plan for social media marketing, you’ll soon see firsthand how lucrative and beneficial social media technology can be to your business. Not only can it increase business for you, but it can also be a lot of fun in the process!

Think about fun content that your followers will enjoy the next time you update your Facebook page. Schedule time each week to come up with fun and exciting new content to keep your readers interested. Make sure that your professional image is maintained by keeping what you post balanced.

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Understanding The Potent Power Of Social Media Marketing For Business

Unlike well-established franchises, new business owners face a much more difficult task of budget management. Social media marketing can therefore be a valuable strategy. This approach offers high success rates combined with an affordable, attractive format. This article contains tips about how you may start using these methods and incorporate them into your overall marketing strategy.

Regardless of what you are writing for, make sure your titles are captivating and irresistible enough to get people to click through. When you draw in readers with enticing titles, you are going to have better luck directing readers in the direction that you want.

Your business should have a blog, and it should be chock full of information that would be useful to your customers. Post any sale or promotion you may be having to your blog. If you have any important news -new locations, change of hours, special closing, etc. Ensure these are also posted on your blog.

You should invite all of your friends and professional contacts to visit your sites. The main reason here, especially on Facebook and Twitter, is that the activities they perform are available via their profiles. So while your sister’s neighbor’s boyfriend might not be interested in your business, people in his network might be.

Do you run a blog? If so, the button that allows you to retweet should be near the top of all your posts. By placing this button on top of each post, it becomes simple for your readers to easily share this blog through Twitter. You will get more exposure this way.

Use links to tie together your various social media sites. Add links to different sites and your blog where people can click on them to get to you on YouTube, Facebook and Twitter. Just using your Twitter profile alone, you can link to multiple sites. When you come up with different types of links in social media, you help to generate a larger customer base.

It is important to decide how involved you want to be with your customers. A well-designed social media marketing strategy will allow your business to drive sales through its interactions with customers. If you desire getting on the same level as your customers, just say hello to them! The customers and followers should help lead the conversations from that point.

Your site should always include the option for visitors to share items on the most popular social networking platforms. People use all kinds of social media sites daily. By letting them have quicker access using their favorite social media site, they will be able to access your posts more easily.

Social Media

Do not appear haughty, but remain humble when using social media to your benefit. Your followers will not appreciate reading what you have to brag about, even if you are successful. Your strength is maintained only by the customers who give it to you in the first place. These individuals are the bedrock of your profits.

Be sure and include a way for visitors to subscribe to your Facebook page, Linkedin, Tweets, etc. People use all kinds of social media sites daily. By letting them have quicker access using their favorite social media site, they will be able to access your posts more easily.

Share the updates of influential Twitter users or mention them in your posts by including their usernames after the symbol @. Users are notified of your post; many will re-tweet the message and respond soon thereafter.

Successfully utilizing social media takes time and does not happen overnight. You probably will not develop a web of 10,000 followers overnight. While it is possible to create an “instant hit” that goes viral within hours, that is not the norm. Practice patience until your page is successful.

If you have seen advertisements on social networking sites, you know the ad images are usually photoshopped and somewhat mysterious. It is a very brilliant idea to use attractive images to draw buyers onto your ad. Once readers are drawn in, they will be more likely to visit your site and do business with you.

You really have to remember to respond to comments and reviews as fast, and as professionally, as you can. This one aspect could prove the factor that spares your campaign total failure in lieu of resounding success. You must respond to negative comments and reviews if you want to go the distance. If you just ignore them, such posts can cause your reputation to suffer. If you respond to them, and fix the issue, you can gain a good reputation.

Consider the benefits of giveaway promotions through social media. Everybody seems to love free things, so if you want to attract followers to social media profiles, try this. You just need to decide on something that you can offer in large quantities, and be sure to end the offer when you run out of product.

Merge the world of email marketing and social media. Include links to your Twitter and Facebook profiles on any emails and note that you answer all questions and comments on these social sites. Tell people to forward your emails so that you can get as many people to see your content as possible.

Providing exclusive offers, such as coupons or discounts, can really boost your presence on social media sites. Give those who like or follow you a small but significant benefit. By doing this, your followers can feel like they’re part of some exclusive club if they receive special offers, and this can also increase your profits.

When you receive different comments or questions via your social sites, make sure that you reply promptly. Make it a regular part of your daily routine to look at your inbox and check notification messages. You might also opt-in to daily or individual notifications, which can be sent to your inbox each time someone posts a comment or question. Keep in mind that anything you post in reply to a comment will be visible by all.

Social media marketing can be a great way to generate increased attention for one’s business. Having other users write reviews on social media can give your business more attention. Contests and special promotions are a great way to get your followers to spread the word about your products.

Make use of Twellow or Tweepi, which are tools that work with Twitter. Using these tools will help make automated updates and can lead you directly to the customers with the demographics you’re looking for. You can then build a list of individuals you need to be following, in hopes that they soon start following you as well.

Use coupons and deals that are time sensitive to really ramp up discussion about your profiles. This will create a sense of urgency and fans will be more inclined to pay attention to your social media profiles because they do not want to miss out on a deal. You will see that they will share this with their family and friends as well.

Select strategic titles for any video you post to YouTube or your social networking pages. The titles should have keywords that are relevant to your business. You will get a lot more visitors if you use videos to advertise your business.

Make comments on social media blogs regularly. The word “social” in “social media” means that you need to put yourself out there if you want to get any results. Start a dialogue by asking a question of other authorities in your niche. The opportunities for networking this way are endless.

Do your best to communicate with people on a personal level. No customer out there feels comfortable talking with a business. So this is where your social presence makes the customer feel as if they’re speaking to a regular person. When a customer knows there is a compassionate person at the other end of their Internet connection, they will have more confidence in your business.

Always include a Facebook “Like” button on your blog site. This will make it so that consumers can like you on Facebook without having to ever leave your website to do so. This makes the process of “liking” your Facebook profile simple, which makes them more likely to click that magic button. People like for you to keep things simple, and by doing this you increase the chances that they will return to your site and read your content.

If you’re thinking of creating a Facebook page to get your product known, it may be helpful to monitor your competitor’s actions. Study their design and content, and you’ll be surprised by the unique ideas you come up with. After you have researched how others are doing, incorporate these ideas into your page along with a few new things to make your page interesting and unique.

How is your competition using social media? By seeing what they’re doing and what’s working on their end, you will get a better idea of the direction you need to go in. Once you find out this information, use it in your social media campaign.

Set up memberships on Twitter and Facebook under your business. This ensures that someone else does not use your business name to tweet or post content inappropriate or unrelated to your business. Even if you’re not about to start to use the profile, your name will be safe from others taking it.

It is important to pay close attention to all aspects of social media marketing to get the best results; everything should be presented in a high quality and professional manner. Do not attempt to force the users’ focus solely on a video; you must also ensure that the page itself is equally spectacular. When you do this, you attract customers and followers that can potentially give your more business in the future.

You should utilize Facebook links on your blog so that visitors can instantly like it without having to stray from your website. Since you are making it easy for them to do, they’re more apt to do it. When the experience for your reader is easier, it will mean more repeat visits for you.

Post upcoming events on your social networks to build anticipation and excitement. Inform followers in advance about upcoming events and projects that are in the works. By keeping your followers updated on your projects, they will be ready when you release a new product or offer.

You should keep in mind what your competetors have employed. Make modifications to your marketing plans whenever necessary. In this way, you can learn what is effective and what is not.

On your site or your Facebook profile, you can create an accessible review page This way, visitors can review your site and share it publicly. You still have control over the review and can edit or delete as you wish. Holding a contest with a prize is a good way to encourage folks to write reviews.

Social media can be linked with printed advertising. Include the URL to your profile or your @TwitterName or Facebook account. Gain more interest from the people that buy from you by letting them see a preview of the campaign you’re starting online, or have a photo contest about your posters.

Before you launch your campaign, experiment with different techniques you may want to use. Even after your official profile is live, it is recommended that you test new media and techniques elsewhere, before using them with your live profile. This type of foresight helps you to avoid consumer backlash that could be caused by publishing offensive or incendiary content.

Using SMM, you don’t need to worry about losing the last of your money. Instead of investing big bucks, you will instead invest time to produce and release quality content through many different mediums. With so many places online where you can market your products, you should be able to establish a solid customer base in no time and begin to grow your business.

Create interesting titles for marketing videos you post to YouTube. Titles matter! Use words your target audience is likely to look up on YouTube. Include a couple of keywords in your titles to attract a niche audience.

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Your Customers Will Like This! Social Media Marketing For Your Business

Now a days, if you are not using SMM, you will fail. There is a tremendous amount of power to be found in the up-and-coming trend in social media marketing, but there are some basic strategies that make it successful. The article below contains some of the best tips on the subject of social media marketing.

Whether you’re creating content to post on a blog, a tweet, Facebook or coming up with interesting titles, it is important you come up with something catchy that people will remember you by. Whenever your titles draw in people, you stand a better chance of convincing people to go the places you want.

Be careful if you are considering using a marketing company for social media. A lot of these companies are dishonest and scam business owners. They use thousands of fraudulent Facebook, Twitter and YouTube accounts, made through automated registration bots and proxy servers. They can show you impressive viewership counts for your advertising, when in fact you’ve sunk serious money into having your ad watched repeatedly by a software program.

You should invite all of your friends and professional contacts to visit your sites. While not everyone may be directly interested in what your company has to offer, it helps to get your name out there. This also allows them to refer others to your company.

If using social media, let all current customers know. When they sign up to follow your page, social sites will inform their other connections. This is basically free advertising for your business. Referrals like this carry more weight that traditional advertising.

If you want people to be interested in the social media marketing campaign you’re running, have specials that people can take advantage of by adding you onto these social media sites. Advertising deals through Facebook can help get the word out to your potential clients.

Add in like boxes to your Facebook on your website pages. People will find it easier to like your page and give you more of a fan base. If it is easy to find and prominent on the front page, people will not need to look around. Making it simple will ensure that people are more willing to do it, thus giving you better exposure.

When dealing with social media marketing, make sure you are remaining active. In other words, the more social you are, the more successful you can be. This will increase followers and improve your social media marketing strategy. Alternatively, social media campaigns consisting of fresh, current content can offer tremendous levels of success.

Try adding a widget to your site to maximize its SMM potential. Widgets are a great way to increase your followers. The right widgets will give users the freedom to re-post your content, vote on polls or enter different contests you’re holding. It’s a win-win for everyone.

Put social media and RSS buttons in opportune places. Make sure this appears on your website, blog, emails and signature when you leave comments. Also, don’t forget to link all of your social media profiles together so that people can follow you on multiple sites.

Sorting options, as well as a rating and comments system will add a new level of interactivity and appeal to your site. When users browse social media sites, they’re not looking for bland businesses. They’re looking for fresh social content. Make sure you’re giving them what they want.

In regards to social media, never give up and stay motivated. Success with social media is not something that usually happens overnight, rather it takes a lot of time to build up loyal followers to get benefits of this type of marketing. Give yourself about a year before you expect a decent following that will provide you with all of the benefits of a really good social media marketing campaign.

Social Media

A photo submission contest is a fun way to get the word out about people who use your brand. Including your brand, tell your users that they will receive a prize for the photo that is most creative. Their own followers will see their photos and be interested in finding out more about your products or services!

It is imperative that you respond very promptly to comments and reviews, to make the most of marketing via social media. If you do not, your whole social media campaign could end up failing. It is very important to communicate regarding any reviews, especially if they are negative. If you don’t, your reputation WILL be harmed. On the other hand, responding to them quickly and appropriately could have an overall net positive effect.

Many business owners use Facebook as a starting platform, so take a look around at other people that work within your niche and view how they are creating successful interactions with their audience. As you browse their pages, it will become obvious which tactics are effective, and which should be avoided. Your page needs to be unique, yet appealing.

Try to interact with customers as frequently as you can. Comment on their blogs, send messages, and communicate via forums. Do anything you can as long as it is appropriate. Just don’t interfere with personal discussions. If someone is discussing an issue that is related to your business, then you can contact them.

Make it simple for visitors to follow your blog. The subscribe button should never be out of site and always be made available and easy to click on. Followers don’t want to hunt for the link. They want the link to be easy to find. To benefit those with slow connections, make it the first thing that loads on your website.

Investigate the games on Facebook. Design a unique game that is related to your company’s products and services. FaceBook games have made a number of brands very successful and created viral phenomena. If it is within your budget, you can hire a professional video game developer to create your Facebook game.

Make sure that you provide constant updates so that your page stays as fresh as possible. Try to schedule your social media posts on a regular interval. By regularly updating your content, people will want to keep coming back. Blog entries are a great way to keep fresh content available to your followers.

Flexibility is very key when managing the content on your website. Update your content more often when you launch a new product or service. Customers don’t want you to bother them repeatedly if you have don’t have anything important to share about your product or service, though.

Get some healthy competition going on your Facebook. A lot of people enjoy competitions and contests. Use your Facebook page to run one, and watch as the interest gains momentum. When marketed properly, your site can grow rather quickly

Make sure that you’re tracking the progress you’ve made. Study your activity and the number of new visitors that you attract weekly to your site. Figure out which actions gained you the most action, and then repeat those strategies. If you don’t follow your results, you won’t know which aspects of social media marketing are paying off.

If you have any type of social media site, subscriptions are important. Make sure that it’s very easy for people to subscribe to your content. Email marketing might seem a little old fashioned. However, it is still a valuable tool in directing attention toward social media sites.

Negativity is just part of the game when dealing with social media marketing. It is great when your followers love your products and company, but you have to deal with the negative side also. Don’t ignore it, instead help those who are unsatisfied.

Automate Twitter to maintain interest on your page. You can have your Twitter account automatically tweet when there are blog posts from those you follow and trust. Find timely and trustworthy blogs to share with people who follow you. Doing this will satisfy your customers’ desire for new, quality content and help your page stay updated.

If your company runs a blog, syndicate your blog content on your Facebook profile once the main blog entry is published. In this way, you social media followers will see that there is something exciting happening with your business that they can check out.

Many companies use demographic information of their customers as a way to increase their customer base. If you discern that a sizable portion of your followers are part of a particular group, you can slant your message towards them for better response.

Social Networking

Facebook’s Places utility allows people to easily check-in when they are at various places using their cell phones. Put up a Facebook account for your business, then encourage people to “like” your page. If they can prove that they did, give them a discount when they buy something from you. Foursquare has a similar feature you should think about using.

Understand that social networking shouldn’t be just used for posting ads about your products. Social networking provides a integral base to understanding your clientele. You can also interact with them both personally and via your sales pitch. While your social media profile allows you to showcase your products and services, you should focus on using these sites as a means of managing customer relationships.

Hide discount codes on YouTube using annotation. The idea here is to display the code without interrupting the flow of your video. So if your followers want to watch your video, you can program the annotation to come on at a certain point and then to go off. It also gives your watchers the power to shut them off completely.

Use many social media sites when marketing. It’s well known that Facebook is one of the most popular social sites, but don’t sell yourself short by sticking with Facebook only. The greater your exposure, the better likelihood your efforts will succeed.

Take advantage of YouTube to advertise your blog. Use the video description area to post links for your websites and blogs. You might also want to add some keywords to the video’s description that have to do with your niche market. Make sure that your tags include keywords as well.

The peak in visitors on social media is typically during work hours, Monday to Friday. This does not mean that you have to compose your messages during these times; you can put them together whenever it is convenient and then use automatic updating tools to post them at the best times.

To entice people to read your content, make your headline appealing. You should ask a question they may be interested in. Some words, such as “special” and “one-time-only” can generate interest all by themselves. This will increase your viewer’s level of curiosity, which can yield more sales.

Keep your messages short and sweet when using social media Internet sites. You have to keep your reader engaged, and a large block of text will lose them quickly. Using images carefully allows you to keep your text short and to the point.

If you want to get more visitors, give something away. To enter, require people to like your page on Facebook, follow you on Twitter, or subscribe to your updates on another social media site. No matter what you are giving away, you will certainly see new visitors and a lot of people will keep coming back.

When looking into building a Facebook page for your company, research how similar companies are using their pages on the social network. Take note of what you think they’re doing right, and avoid the things you think they’re doing wrong. Differentiate your page from your competitors’ and make it uniquely appealing.

To find the Twitter accounts in your market niche with the greatest influence, make use of Twellow or Tweepi. These particular programs will search for the lists which the majority of people focus on, and it’ll inform you of the person who controls the list. Don’t be afraid to approach these sources and request that they put your site on their list.

Social Media

Your social media presence will not be successful if nobody visits your profile or wants to read your content. Take time to write and proofread the content you write, so that it’s engaging and informative. Try adding headlines that will capture people’s interest as a way to finish off.

When you blog about your business using a social media site, you have to keep updating. Try to schedule your social media posts on a regular interval. If you are continually updating your content, visitors will check in frequently for the newest information. Make sure to set a reminder to help you remember to post something fresh to the blog.

If you use social networking for marketing, be sure to frequently update your site. Content goes stale quickly, which means you’ll start hemorrhaging followers pretty quickly if you don’t keep your profile updated.

Social media is a great way to promote your business. Use the information you’ve learned here to maximize the results you’re sure to see when you employ your own social media marketing campaign.

Try connecting your LinkedIn and Twitter accounts! This ensures that you are getting maximum exposure on all the networking sites. This gives your tweets a trusted and professional feel, and helps build a larger network of professionals within your industry. This is as simple as installing the LinkedIn Tweets app, which can be found on the LinkedIn homepage.

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